Capitalizing on the key trends of (SOMOLO) Social, Mobile and Local, ShopChat is pleased to announce the launch of their dynamic new mobile application, ShopChat 1.1 for iOS. The application responds to the shopping dilemma of communication between users in different locations so they can shop together in real time. ShopChat empowers shoppers to instantly share photos and chat about items they're viewing. Combining the best of Instagram - photo utility, Pinterest - tracking user interests, and WhatsApp /iMessage - real time conversations, ShopChat ensures an interactive and fun shopping experience, while infusing users with the confidence of knowing their choices will always be validated - or vetoed -by the friend or family member whose opinion matters the most.
Designed primarily for the busy 26-45 year old women, the new ShopChat app makes shopping fun and easy to manage. Images can be snapped and instantly added to shopping lists by using the phone's camera, or by grabbing from online shopping sites. Users can check compatibility of items with fully customizable look sheets, which are integrated into each shopping list.
"Most women love shopping and chatting with their friends, but time is scarce. ShopChat easily connects women so tasks like acquiring all the must have back-to-school purchases becomes social & fun, with the added bonus of being well organized!" said Lotta Lindquist-Brosjo, Co-Founder of ShopChat. "It's also a great tool for co-ordinating family purchases, whether that means something for the home or a gift. The shared list function is an outstanding way of making sure there are no duplicated presents, that the right gifts are received."
ShopChat relieves the burden of managing shopping lists, lending itself to a wide variety of tasks. Multiple verticals can be covered and stored with ease. Examples include:
- Wedding Planning: Brides can create their hit list, connect with best friends and alleviate the stress of making the 'right' choices
- Home Renovation: An ideal way for couples to make key decisions together and stay in sync as they cover separate shopping lists
- Back-to-School: Moms can take photos, note purchase locations and compare best offline & online options
- Date Night: Track the cultural offerings within your city and plan creative outings with your mate
ShopChat responds to the powerful ascent of mCommerce, forecast to reach $119 billion in sales by 2015 (ABI Research). The app provides an ideal utility for shoppers, providing users with one efficient interface to digitize, organize and track their purchases. ShopChat also integrates YipIt, an additional layer of convenience for shoppers seeking the best deals through mobile.
ShopChat 1.1 is free and available worldwide exclusively through the App Store in the Lifestyle category.