PressReader Offers Horizontal Reading Experience on the iPad With SmartFlow

PressReader (AppStore Link)
User Reviews
Developer: NewspaperDirect Inc
Price: free Download on the App Store

PressReaderNewspaperDirect has released a major update of the PressReader digital newspaper application, which is now available for download in the Apple iTunes App Store.

PressReader 3.0 takes advantage of the power of the iPad2 running iOS5 to deliver the smoothest and most natural browsing and reading experience ever. With PressReader 3.0, users can now choose to read their favorite publications using SmartFlow — a groundbreaking horizontal news-reading feature that is exclusive to PressReader.

“PressReader 3.0 is a major release that embodies our intense focus on enriching the reading experience for our subscribers, and those of our SmartEdition publishers,” said Alex Kroogman, CEO of NewspaperDirect. “With SmartFlow we've taken the replica experience to a whole new level – enhancing it with an intelligent and intuitive content presentation capability that is designed to inspire readers to spend even more time enjoying their favorite publications.”

SmartFlow complements the traditional replica newspaper presentation with an ability to view articles as a continuous stream of stories that flow across the iPad, each optimally presented on the screen. With SmartFlow, users can journey through a collection of articles with visual cues that enhance their reading experience and reveal new gems of content they might otherwise miss. SmartFlow presents subscribers all the content of their favorite printed editions in a fluid stream of articles, where different sized images, fonts, styles and layouts provide insights into the importance of stories so readers can make more informed decisions on what they want to read.

With SmartFlow there is no need to jump to a new page where an article continues in the replica view. Instead, users just click on the "continue link" at the bottom of the snippet to expand to the full story right where they are located in the content flow. SmartFlow adjusts the rest of the stream immediately, making the reading experience more fluid and enjoyable.

SmartFlow is also directly connected with the Page View of the newspaper, allowing users to switch back to the original view of the page to see the article in context with neighboring stories and advertisements.

Along with SmartFlow presentation capabilities, PressReader 3.0 offers many innovative features, such as:

  • SmartZoom that automatically positions the zoomed-in view to the beginning of an article
  • Instant switching between Replica/Page View and SmartFlow viewing
  • Press and hold (i.e. Long Press) activation of contextually driven actions:
  • Print full pages or articles
  • Share stories by email or on Facebook or Twitter
  • Listen to articles using Newspaper Radio
  • Copy and paste articles into applications that support it
  • Share opinions by supporting or opposing a story
  • Two-finger Pinch to adjust font and image sizes
  • Choice of different font types
  • Cross-title keyword search
  • Authorization of PressReader with a subscription

Watch this video to see SmartFlow in action along with the numerous other innovative enhancements included in PressReader 3.0.

PressReader Pricing

Download PressReader and, as new user, receive 7 free newspapers from an enormous selection, which includes prestigious publications such as The Washington Post, Chicago Tribune, The Philadelphia Inquirer, National Post, The Globe and Mail, The Guardian, Daily Mail, International Herald Tribune, The Irish Times, ABC, La Tribune, Le Monde and The Australian, to name just a few.

Most individual newspapers and magazines available through PressReader can be purchased for $0.99 per issue, or downloaded in conjunction with a paid subscription on, which offers virtually unlimited access to the world's press for just $29.95/month (USD). For full details on subscription pricing, visit our subscription page.

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