ShopSavvy Expands Its Mobile Shopping App to Focus on Product Discovery

ShopSavvy (Barcode Scanner and QR Code Reader) (AppStore Link)
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ShopSavvy (Barcode Scanner and QR Code Reader)
Developer: ShopSavvy, Inc.
Price: free Download on the App Store
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ShopSavvy, the world's leading mobile shopping platform, today announced an all-new version 7.0.1 of the mobile shopping app that delivers a better shopping experience than ever before on iOS mobile devices. New features include completely redesigned navigation, easier list creation and improved look and feel, as well as enhanced exploratory features to find top products within the ShopSavvy community on both the iPhone and iPad.

The popular mobile shopping app retains its core value of helping people save money, but with this redesign ShopSavvy enters into the larger product discovery space.

"ShopSavvy has been successful in giving users what they want - the lowest prices on the products they need - but this update takes that a step further by showing them new products they might not know they want or need based on the items for which they've scanned and searched," said Chris Makarsky, vice president of product at ShopSavvy. "This redesign caters to the traditional, in-store window shoppers who are interested in looking at items and learning more by visually seeing new products."

By updating ShopSavvy on their iOS mobile devices, users can take advantage of its many new features, including:

* Categories that give users the ability to see the top trending products within the ShopSavvy community, including books, movies, electronics, video games and more
* Cleaner and simpler navigation that provides easier list viewing, product scanning and searching, history viewing and user profile access
* Larger, more prominent and higher-resolution product images to make browsing even easier
* Improved product and category lists through a user experience enhancement that allows shoppers to easily create, view and update lists by swiping from screen-to-screen and dragging and dropping products into the lists.

ShopSavvy's update not only helps consumers by providing new information on products they may not know about, but also benefits retailers and brands looking to reach new consumers through mobile advertising.

The redesign is the latest in a series of moves by ShopSavvy intended to continually improve the mobile experience for shoppers and help businesses of all kinds bridge the gap between themselves and their target audiences in new and innovative ways.

ShopSavvy 7.0.1 is Free and available worldwide exclusively through the App Store in the Utilities category.

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