1. When did you start developing apps for the iPhone?
Brad Dunnington: We are very enthusiastic about the iPhone platform and the App Store. As a result, we have many apps in development. We began our iPhone app development efforts in mid-May.
2. What was the inspiration behind your app?
Brad Dunnington: Our team has a long history in supporting the gaming industry. When we selected the target for our first iPhone App, we wanted to select an area that we could confidently deliver a superior user experience. So a casino game was a natural choice for us.
3. How did you settle on your price point for the app?
Brad Dunnington: Our design objective was to develop a Casino Experience for all users. That meant investing additional development time in many extra features (i.e.: 'ask the dealer', card counting engine, extensive user modifiable preferences, etc.) When we finished, we knew that we had built a premium app.
However, since we had taken pains to design the app for a broad range of users, we wanted to price it so that we could reach as many of those users as possible. So, we decided to offer both a paid version for $4.99 as well as a 'sponsored' version for those users that prefer an ad-supported app.
4. How did you like the developer tools provided in the iPhone SDK? Is there anything missing?
PRO's: Really nice, Helpful documentation, Great app simulator
CON's : Not really anything missing. However, we are looking forward to building a larger community of iPhone app developers. We find the peer collaboration process helpful and stimulating.
5. Is your company privately owned? Venture backed?
Brad Dunnington: Privately owned.
6. What are some of the other iPhone apps that you like?
7. What kind of features should apple implement in future versions of the iPhone / SDK?
Brad Dunnington: I hope that Apple fixes and re-enables the 'update all apps' capability within the App Store. Additionally, I would encourage Apple enable the iPhone with the same App sub-category organizational structure available within the iTune App Store.
Concerning the iPhone OS, we are looking forward to the day when the iPhone supports 'copy & paste' across multiple apps.
8. Are you working on any other apps that you will be releasing soon?
Brad Dunnington: YES!! Stay tuned.