Developer: utribo SA
Price: free Download on the App Store
A number of apps are trying to get in on the social networking experience made popular by the likes of Facebook and Twitter. Sooshi - Social Sushi tries to supplement your other online identities by creating a real-time network with users you can interact with in real-time through your iPhone.
Much like Buddy, Sooshi gives you some ways to meet people online, though just like your average Craig's List relationship quality pickings are slim and unlikely to lead to any long-term friendships.
One good feature found in Sooshi that many other social media apps lack is the ability to sign up for a profile directly inside the app — many force you on to the web to create an account.
Once you do this you can connect your existing social networking profiles and other links such as your web site or blog to your Sooshi account. This makes your profile a bit more complete and transparent to those who may check you out in the Sooshi community.
Using Sooshi consists of mainly trolling through the list of users and trying to strike up a conversation. You can send direct messages, update your status, or check in on the profiles of other users. One annoying feature was that Sooshi forces the users to have GPS enabled. Sure it makes for a convenient way to tag your location and find other users, but the battery drain is quite significant. That is of course if you plan to make use of Sooshi. What you are likely to find is many users who pass along "whatups" to each other or, surprisingly, complain about the app itself.
Apps like Buddy and Sooshi are trying to supplement what Twitter, Facebooks and others have launched with social networking. But the experience just isn't that satisfying. It lacks the connection that some of the more well-established networks have.