Surprising your friends and loved ones with a special gift message on Instagram is a great way to spark joy and strengthen your connections. Instagram’s gift messaging feature allows you to hide thoughtful messages inside virtual gift boxes for a fun reveal when the recipient taps to open their surprise.

In this guide, we’ll walk through exactly what Instagram’s gift messaging is, why it can be impactful for your relationships, and provide a step-by-step tutorial on how to successfully send gift messages on Instagram. Let’s get started!

What is Instagram’s Gift Message Feature?

How to Send a Gift Message on Instagram

Instagram’s gift message feature allows users to send digital gift boxes containing hidden messages to their connections on the platform. When a gift message is received, the recipient will see a gift box icon in their messages from you. Tapping this icon opens the box to reveal the secret message inside!

Also Read: What Does The X Mean On Snapchat? Meaning And Significance

This provides an element of surprise and delight for the recipient. It’s perfect for sending congratulatory messages, inside jokes, heartfelt wishes, or just as a fun way to start a conversation. Some popular use cases for Instagram gift messages include:

  • Wishing someone a happy birthday or holiday.
  • Sending congratulations on a milestone or achievement.
  • Adding creativity and fun to your daily conversations.
  • Surprising your best friends or partner with a personalized message.
  • Make someone’s day by sending a cute or encouraging note.

The gift messaging feature allows you to add thoughtfulness and spark extra joy in your Instagram interactions!

How to Send Gift Message On Instagram In Just 6 Easy Steps

Ready to send your first gift message on Instagram? Here is a simple step-by-step walkthrough:

Step 1: Download and Open the Instagram App

First, you’ll need to have the Instagram app installed on your smartphone and ensure you’re updated to the latest version. Open up the Instagram app so you’ll be ready to create your gift message.

Step 2: Open Your Direct Messages

From your Instagram feed, tap the paper airplane icon in the top right corner to open your messages. You can also swipe from the main Instagram page to instantly access your messages.

How to Send a Gift Message on Instagram Easy Guide

Step 3: Locate the Recipient’s Chat

Use the search bar at the top of your messages to find the person you want to send a gift message to. Tap their name to open your existing chat thread with them.

How to Send a Gift Message on Instagram Quickly

Step 4: Type Your Message

With their chat open, tap the text box at the bottom to begin typing your gift message. Get creative with emojis, text, images, GIFs – anything you want hidden inside the gift box!

How to Send a Gift Message on Instagram Easily

Step 5: Tap the Search Icon

On the left side of the text box, tap the magnifying glass icon. This will open up special messaging effects.

How to Send a Gift Message on Instagram Methods

Step 6: Select the Gift Box Effect

In the row of icons that appears, select the gift box icon to turn your message into a gift message. Your message will be sent automatically!

How to Send a Gift Message on Instagram Steps

And that’s it – you’ve successfully sent your first Instagram gift message! Now, the fun part – the recipient tapping to unwrap their surprise.

Also Read: How To Upload High-Quality Video On WhatsApp Status 2023

How To Customize Your Gift Message On Instagram?

To make your gift messages extra memorable and impactful, put some thought into customizing them with the recipient in mind:

  • Add emojis: Emojis are a great way to liven up a gift message. Pick ones that will resonate with the recipient.
  • Include images or GIFs: Sending a meaningful image, meme, or GIF along with your message adds an extra special touch.
  • Keep messages short and personalized: You have limited space, so make each word count! The more personal details you can include, the better.
  • Time delivery for special occasions: Waiting to send a gift message on someone’s actual birthday or another special event day adds to the excitement.
  • Send congratulations, jokes, encouragement, or whatever fits your relationship: Get creative with the types of messages you send as gifts!
How to Send a Gift Message on Instagram Guide

Additional Instagram Messaging Effects

In addition to the gift box, Instagram has two other special messaging effects you can play around with:

  • Celebration effect: Sends a confetti explosion when the message is opened. Perfect for congratulatory messages!
  • Fire effect: Adds virtual flames around your message for extra oomph. Great for exclamations or excitement.

Reasons the Gift Message Option May Not Appear

If you’re in the latest Instagram app but still can’t seem to access gift messages, here are some potential reasons the option may not be showing up:

  • You are using an outdated version of the Instagram app. Ensure you have updated to the newest version.
  • Certain business accounts may not have gift messages enabled. Try switching to a personal profile.
  • Poor internet connection preventing effects from loading. Check your internet connectivity.
  • Your account is restricted in some way. Instagram may limit features if you violate any policies.

Also Read: How To Get Green Tick On WhatsApp For Free In 4 Easy Steps

Best Practices for Instagram Gift Messaging

To get the most out of gift messaging and avoid potential issues, here are some best practices to keep in mind:

  • Keep messages meaningful and thoughtful. Don’t overuse gift messages to the point they lose their charm!
  • Ensure any message content is appropriate for the recipient. Nothing offensive or inappropriate.
  • Time special occasion messages properly for maximum delight. e.g. Sending a birthday message on their actual birthday rather than days early.
  • Follow up a gift message with a text or emoji. This keeps the conversation flowing smoothly.
  • Don’t feel pressured to send gift messages too frequently. Thoughtful gift messages here and there have the biggest impact.


Sending a surprise gift message on Instagram is a great way to spark meaningful connections with your friends and loved ones. As you can see, Instagram has made the process straightforward within its messaging experience.

We covered what gift messaging is, creative ways to customize your gift messages, troubleshooting tips, additional effects, and best practices to keep your gift messaging fun and effective. With this guide, you should feel ready to start spreading joy through Instagram’s gift message feature today!

Similar Posts

Leave a Reply

Your email address will not be published. Required fields are marked *